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Cookie Policy

Last updated: 20 April 2026

Information about our use of cookies

Our website uses cookies to distinguish you from other users. This helps us to provide you with a good experience when you browse our site and allows us to improve it. A cookie is a small file of letters and numbers we store in your browser or on the hard drive of your device, if you agree.

We only set analytics and marketing cookies after you have given your consent. Strictly-necessary cookies (for example, those that remember your basket or keep staff signed in) are always set because the site would not work without them.

Change your preferences

You can update your cookie choices at any time.

The cookies we use

We use the following categories of cookies:

Strictly necessary cookies
Required for the site to work. They include, for example, cookies that keep items in your basket, store your cookie preferences, or keep staff signed in to the admin area. These cannot be switched off.
Analytical / performance cookies
Allow us to recognise and count the number of visitors and see how they move around our site. This helps us improve the way our site works — for example, by making sure people can find what they’re looking for. We use Google Analytics 4 for this. These cookies are only set after you opt in.
Marketing cookies
Record your visit, the pages you’ve viewed and the links you’ve followed. We may use this information to measure advertising campaigns and, where relevant, to show you more useful adverts off our site. These cookies are only set after you opt in.

Specific cookies

The table below lists the main cookies we set or that are set on our behalf. Third-party cookie names and durations may change from time to time — we do our best to keep this list accurate.

NameProviderCategoryPurposeExpires
wps_cartthewoodenpoolstore.co.ukStrictly necessaryRemembers the items in your basket between page loads.Persistent (local storage, until cleared)
wps_cookie_consentthewoodenpoolstore.co.ukStrictly necessaryStores your cookie preferences so we don’t ask again on every visit.Persistent (local storage, until cleared)
admin_tokenthewoodenpoolstore.co.ukStrictly necessaryKeeps staff signed in to the site admin area.Session
_gaGoogle AnalyticsAnalyticsDistinguishes unique visitors so we can understand site usage.2 years
_ga_<container-id>Google AnalyticsAnalyticsPersists the Google Analytics 4 session state.2 years
_gidGoogle AnalyticsAnalyticsDistinguishes unique visitors (legacy Google Analytics).24 hours

Third-party cookies

Some cookies are set by third parties acting on our behalf. We currently use:

  • Google Analytics 4 — to understand how the site is used. See Google’s Privacy Policy and how Analytics collects and uses data.
  • Stripe — when you use checkout for Essentials or equipment, Stripe sets cookies to process payment securely. See Stripe’s Privacy Policy.
  • HubSpot — we use HubSpot as our CRM for enquiries. HubSpot may set cookies when you submit an enquiry form. See HubSpot’s Privacy Policy.

How to control cookies

You can control and delete cookies through your browser settings. Blocking all cookies may mean that parts of this site (such as the basket) stop working.

For more general information about cookies, including how to see what cookies have been set and how to manage and delete them, visit www.aboutcookies.org.

Changes to this policy

We may update this Cookie Policy from time to time — for example, when we add or remove a tool that sets cookies. The date at the top of this page shows when it was last updated. If we make a material change, we will ask you to review your preferences again.

Related policies

This policy sits alongside our Privacy Policy and Terms & Conditions.

Contact us

The Wooden Pool Store is a trading style of HeatPumps4Pools Limited, a company registered in England and Wales under company number 07662022.

Address: HeatPumps4Pools Limited, Unit 3 Sovereign Business Park, Cranes Farm Road, Basildon, SS14 3JD
Hours: Mon–Fri, 9am–5pm